If you're already familiar with the BG10, you know why it's become one of our most-loved jeans: distinctive Japanese denim, a relaxed fit that drapes perfectly, and all-day comfort that's hard to give up.

Now, it's back in a highly anticipated stonewashed version.

Its bright stonewashed finish reveals the full richness of its 17 oz Japanese selvedge denim, highlighting the fabric's distinctive texture and natural irregularities. It has the character of a pair that's already been worn in, while retaining the density and structure of premium denim.

And if you've never tried the BG10, this might be the perfect time to discover what a relaxed fit can bring. More freedom of movement for everyday wear, a clean drape that enhances the silhouette, and enough versatility to pair just as easily with a simple T-shirt and sneakers as with a blazer and loafers.

The details that make the difference

17 oz Japanese selvedge denim with a rich, textured grain.
A nuanced stonewashed finish with depth and character.
A generous straight fit with a 22.5 cm (8.9") leg opening in size 32.
Take your usual size.
If you're unsure, refer to our size guide.