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Inspiration by Cathay |
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Unmissable stories, delicious adventures, amazing discoveries | | | 
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29 June 2026 |
Summer is here, which can only mean one thing – it’s time to jet off on your next adventure.
To get you in the holiday state of mind, we’ve got some great inspiration for you below – from the ultimate guide to Asia’s unique coffee to a nostalgic look at your favourite Cathay Pacific inflight meals. Plus, find out why travel agents are making a comeback in the AI era.
Pack your bags – your next adventure starts here. | | | |
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Dining |
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Watch our coffee tour across Asia |
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Think you know your coffee? Hit play on our ultimate video guide to discover some of Asia’s most unique brews and see how your knowledge stacks up. |
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Travel |
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Why travel agents are making a comeback in the age of AI |
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“Hidden gems have become a cliché; what many now want is the ‘un-bucket list’: places and moments that sit offline and cannot be accessed by the average traveller.” |
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Personalise your travel | |
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Wellness |
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Hong Kong’s summer-ready water sports |
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Sail – or paddleboard – into the sunset this summer with Hong Kong's many water activities. We share where to swim and skipper your way through the ocean this season. |
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Find out where | |
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Cathay Stories |
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Our inflight dining through the ages |
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Travel back through 80 years of dining at 30,000 feet – from the glamour of seafood platters and baked Alaskas to today’s Michelin-led collaborations. |
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What’s on the menu? | | |
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Holidays |
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The best hotels near Hong Kong airport |
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Stopping over and need a place to rest your head? Discover standout stays just moments from the airport, including boutique sea-view stops and sleek hotels with access to superb shopping. |
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Book now | |
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Greater Bay Area |
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The ultimate weekend getaway from Hong Kong |
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Once known as the world’s furniture factory, Zhuhai has redefined itself as a hip weekend escape. Explore this laidback city full of artsy neighbourhoods and coastline walks. |
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Watch our video guide | |
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Cathay Member Stories |
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We want to hear from you |
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It's your turn to join our inspiring community of travellers and be featured in our monthly Cathay Member Stories. Share your experience this June and let us know: what's your top tip for earning Asia Miles faster? |
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Tell us your story | | |
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Discover even more inspiration online | |
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Planning your next getaway, or simply dreaming of future travels? You'll find plenty of stories to fuel your wanderlust on our Inspiration hub. | | |
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