Steven Wong, Menswear Designer
Aloha Shirting
Rather than singling out one particular piece, what excites me most this season is our Aloha shirting. These yardage Hawaiian shirts have long been synonymous with Deus, tracing back to our founder, Dare Jennings, and his days at Mambo, where the “loud shirt” became part of the brand’s DNA.
They serve as wearable canvases — bold expressions of art that instantly evoke holidays, travel, and that laid-back, drink-by-the-pool state of mind. Having grown up in a hot, tropical country, I naturally gravitate toward destinations that mirror that climate and energy.
For me, the perfect companions for this summer's getaway are the “Broadus”, the “Mail-Man” and the “Freamon” shirts. Whether worn buttoned up or thrown on open over a tee, these billowy rayon pieces are defined by their relaxed boxy cut, straight hem, and classic spread collar.
It’s a silhouette that has endured for decades - a true testament to its timeless place in apparel culture. Over the years, our Hawaiian shirts have become highly collectible, regarded by many as a signature art form unique to the Deus enthusiast.