Hi Marketer,
When you’re deep in the day-to-day of ‘wearing many hats’, an extra pair of hands is always welcome.
That’s what you get with a customer success team. Often confused with customer support, customer success teams go way beyond reacting to support tickets.
A customer success team is essentially an extension of your team - bringing hands-on experience and insight into what’s working (and what isn’t) across hundreds of campaigns.
We asked Customer Success Director, Lauren Hunt to share what she’s learned from working closely with marketers every day, including: