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A woman carrying a box, a man carrying lumber in front of a Ford truck, and a first responder in front of a vehicle.

Employee Pricing for All

For those committed to moving forward, in every way. If that’s who you are, you value what we value. And it’s why right now, you pay what we pay. Introducing employee pricing for all.^*

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Two‑image collage with a play button in the foreground. Left image is of a woman holding a baby. Right image is of a Ford emergency vehicle.

When every second counts, America counts on Ford.

Every year, thousands of babies are born in ambulances en route to the hospital. In these life‑changing moments, parents, first responders, and the vehicles that carry them share one mission: bringing new life safely into the world. Ford is proud to be the first choice for first responders nationwide.^**

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3/4 front view of a dark blue 2025 Ford F‑150® Lightning® truck with the words “Make It Yours” above

2025 F‑150^® Lightning^® Platinum^® model shown. Computer‑generated image shown.

Follow your own path.

Start with the legendary F‑150^® Lightning^® truck and make it yours — from exterior color to technology features that work as hard as you do.

^*Available on the purchase or lease of an eligible new 2025 or 2026 Ford or Lincoln vehicle from a participating dealer. Excludes: 2025 Lincoln Corsair^® and 2025 Nautilus^®; 2025 Ford Escape^®, 2025 Explorer^®, 2026 Super Duty^® Lariat^®, King Ranch^®, and Platinum^® models; all Chassis Cab and E‑Series^® models; 2026 Bronco^® Stroppe and all Raptor^® models except 2025 Bronco Raptor; Mustang Dark Horse^® SC, Mustang^® GTD models, Ford GT^®; Transit^® Wagon. U.S. residents only. Prior purchases not eligible. Other exclusions may apply. Must place a new retail order or take new retail delivery from an authorized Ford Dealer’s or Lincoln Retailer’s stock by 7/6/26. See dealer or retailer for details.

^**Based on S&P Global Mobility US VIO as of September 2025 for the Emergency Vehicles vocation.

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Ford Motor Company
Customer Relationship Center (CRC)
P.O. Box 6‌248
Dearborn, MI 4‌8126

© 2026 Ford Motor Company. F‑150, Lightning, Super Duty, Ranger, Maverick, Bronco, Bronco Sport, Expedition, Explorer, Escape, Mustang, and Mustang Mach‑E are trademarks of Ford or its affiliates. All rights reserved.

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