Meet the new Google Pixel 10 series.

Explore the phones

Unlock special offers on select new Pixel 10 phones.

See all offers ›

Get up to $760 back with eligible trade-in.

Trade-in value is based on trade-in device and specific subsidy for selected Pixel model. Terms apply.‌††

Which Pixel 10 is right for you?

All systems pro.

Pixel 10 Pro and Pro XL

From $999

Pre-order now

The essentials. Turned up to 10.

Pixel 10

From $799

Pre-order now

Fold it. Watch it. Work it.

Pixel 10 Pro Fold

From $1,799
Available October 2025

Pre-order now

Phones that do it all. With extra help from Google AI.1

Learn more

Talk with Gemini about anything you see.2

AI editing that feels like magic.

The best pics on the best Pixel cameras.

It’s okay to pick favorites.
† Get a discount of $300 at checkout and $500 back over 24 monthly bill credits for purchase of a Pixel 10 Pro or Pixel 10 Pro XL, at store.google.com and Google retail stores (new users only), starting 8/20/25 at 9:00am PT and ending 10/7/25 at 9:59am PT, or while supplies last. Phone activation required by 30 days of shipment confirmation. Bill credits are applied to plan charges (e.g. data, calls, texts), taxes and fees, financing costs, and international charges, and exclude device protection. Unused monthly credit doesn't roll over to the following month. Changing devices before 120 days invalidates $300 instant discount, resulting in charges, and cancellation, pause, or change of Fi plan before 24 months will terminate promotion and bill credits will stop and outstanding financing amounts will be charged to your Google Pay account. Promotions are non-transferable, not valid for cash or cash equivalent. US residents with US shipping addresses only. Must be 18 years or older, with Google Pay and Google Fi Wireless accounts. Limit 1 per customer or group plan member. Taxes payable at checkout. Offer cannot be combined with other offers. Void where prohibited.
^ Buy a Pixel 10 Pro or Pro XL (Unlocked) and get $200 in Google Store credit. Customers will receive an email notifying them that the Google Store credit is added to their account within 24 hours after the entire order ships. Starts August 20, 2025 and ends September 4, 2025 at 11:59 pm PT; while supplies last. You must be signed-into your Google Account and checkout with a Google Pay profile, using a valid form of payment. Guest checkout is ineligible to receive Google Store credit. US residents with US shipping addresses only. Must be 18 years or older. Your Google Pay profile must be registered in the US in order for Google Store credit to be issued and once issued will be in US Dollars. Google Store credit can only be used in Google Store US. Limit 2 per customer. Google Store credit typically appears in the Google Store credit balance within 24 hours after the entire order ships, and you will receive an email when the Store credit is added to your balance. Offer is void, and earned Google Store credit will be deducted from your Google Store credit balance, if your qualifying product purchase (or any part of the order) is returned. If you have already redeemed Google Store credits at the time of your qualifying product return, credit value will be deducted from your refund. Credit is non-transferable and not valid for cash or a cash equivalent. Google Store credit expires 365 days from the date of issuance. Void where prohibited. Terms of sale and additional Promotional Credit terms apply: https://store.google.com/intl/en_us/about/device-terms. What is Google Store credit? See here for details: https://support.google.com/store/answer/7549796
‡ By subscribing, you agree to terms for Google One, available at one.google.com/terms-of-service, and for offers, available at one.google.com/offer/freetrial. See how Google handles data at www.google.com/policies/privacy. Gemini in Google AI Pro and Gemini for Gmail, Docs, and more are only available for ages 18+. Gemini for Gmail, Docs, and more is only available in select languages. Actual value is $239.88 based on monthly auto-renewal rate. The Google AI Pro plan offer is available to users with the purchase and activation of a Pixel 10, Pixel 10 Pro, Pixel 10 Pro XL or Pixel 10 Pro Fold. Offer is not available to: Google One users subscribed to an add-on, Google One users subscribed to a higher tier plan than the one being offered, Google One users on a family plan who are not the plan manager, and Google One users who have a subscription through a third party or affiliate. Redeem the offer by October 31, 2026 at 11:59pm PT. Valid form of payment required at sign-up, but you will not be charged until the trial period expires. Unless canceled earlier, Google AI Pro will charge $19.99 after the trial ends, billed on a recurring monthly basis. Cancel anytime. No refunds for partial billing periods, except as required by applicable law. Return of purchased device may result in cancellation of subscription. See g.co/pixel/google-ai-10-pro-12-month-offer for more details.
†† Buy Pixel 10 Pro or Pro XL (Unlocked, Verizon or AT&T devices) and get up to $760 back with eligible trade-in. Starts August 20, 2025 and ends September 4, 2025 at 11:59 pm PT. US residents with US shipping addresses only. Must be 18 years or older. Trade-in values vary based on model, condition, year, and configuration of the trade-in device and are subject to change upon inspection. Trade-in value may also include an additional subsidy that may vary based on the model of your purchased device. Representative trade-in device(s) for maximum trade-in amount: $760 for Pixel 9 Pro Fold or $799 for iPhone 16 Pro Max. Trade-in device must be received within 30 days from the initiation of the trade-in process. After trade-in device inspection, trade-in credit will be issued to the form of payment used for purchase, or in the form of Store Credit if the purchased device has already been returned or Google Store cannot refund your payment method. If the value of the trade-in device is greater than the value of the new device, any difference will be paid by issuance of Store Credit. Unless otherwise stated, offer cannot be combined with other offers and is not transferable. Purchase must be made on Google Store US. Void where prohibited. Additional trade-in terms are located here.
§§ Fastest wired charging on Pixel 10 Pro XL only. Compared to Pixel 9a, Pixel 10 Pro Fold, and Pixel 10 using Google 45W USB-C® Charger (sold separately).
△ Compared to Pixel 9a and Pixel 10 Pro Fold using Google 45W USB-C® Charger (sold separately).
△△ Compared to the display on Pixel 9 Pro. Peak brightness measured at 5% on-pixel ratio.
++ Battery life depends upon many factors and usage of certain features will decrease battery life. Actual battery life may be lower. Over time, Pixel software will manage battery performance to help maintain battery health as your battery ages. See g.co/pixel/battery-tests and g.co/pixel/batteryhealth for details.
** Screen has rounded corners. Actual viewable area is less. Dimension may vary by configuration and manufacturing process.
1 Gemini mobile app availability may vary by country and language. Check responses for accuracy. Internet connection required.
2 Results for illustrative purposes and may vary. Check responses for accuracy. Compatible with certain features and accounts. Internet connection required. Available in select countries, languages, and to users 18+.
3 $0 screen repair is only available for front screen and back glass of Pixel phones; not available for inner screens of Pixel Fold phones. For complete details, see the Pixel Care+ Terms and Conditions.
4 Coverage is available only for batteries that retain less than 80% of original charge capacity.
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