BELIEVE IN THE RUN
We were thrilled to welcome the team from Believe in the Run to London — spending time with our crew, exploring the city (properly, on foot), and immersing themselves in the culture, from football matches to the pub scene and everything in between.
In this episode of The Drop, you’ll meet two of our co-founders, Jorma and Jacob. They share the story behind how hylo came to be, where we’re headed next, and what truly sets our product apart — all with a healthy dose of good old British humor along the way. Tune in for an honest, behind-the-scenes conversation you won’t want to miss.