Dear Customers and Friends,

As the new year begins, I wanted to take a moment to write to you and to thank you for the trust you continue to place in Luca Faloni.

When I started this brand, my aim was simple: to create modern essentials rooted in the very best of Italian craftsmanship, and to make them easily available worldwide, directly from the makers. This past year has been extraordinary for us. We strengthened the foundations of the brand and brought the Luca Faloni experience closer to more of you, always with the same focus on quality, service, and longevity.
 
 
Our growing retail presence is one of the areas I am most proud of. With twelve stores now forming our global footprint, we have been able to welcome you in person and offer an experience that feels as considered as the clothes themselves. This past year, we arrived in Toronto with our first Canadian store, opened our second New York location in the Meatpacking District, refurbished our Piccadilly flagship, opened our Broadgate store in London, and began our expansion into the Middle East with pop-ups in Dubai. Each space is designed to feel warm, timeless, and unmistakably Casa Faloni. 
 
 
On the product side, 2025 was about building a more complete wardrobe. We expanded our outerwear range with new styles including the Linen Bomber and the City Jacket, continued to develop our knitwear category with more substantial pieces, such as the cashmere bomber, and introduced the overshirt category, which we will expand in the next Spring/Summer season to new materials. Early in the new year, we will launch our first shoes starting in our stores, so you will be able to build a full wardrobe in one place with confidence.
 
 
This past year also brought a few of those small, surreal moments when you see Luca Faloni out in the world. From screenings and premieres to press moments and red carpets, it has been a pleasure to spot our pieces worn by gentlemen whose style we have long admired, including Leonardo DiCaprio, Jude Law, Dwayne Johnson, Denzel Washington, and Jeremy Renner. It is always humbling, and it reminds me that the same pieces should feel just as right in your everyday life, worn your way, and made to last.
 
Looking ahead to 2026, I cannot wait. We will continue exactly as we have always done, growing carefully, developing a more complete collection without ever compromising on the Made in Italy quality.

Thank you again. None of this would be possible without you. Wishing you a very Happy New Year. 

A presto,
 
 
Luca Faloni
FOUNDER
 
 
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