Starting a new business? Here are the AI tools I would use when building from scratch
by Matt Wolfe, creator of FutureTools.io and co-host of the podcast The Next Wave
Building a business has never been easier, but the landscape is also more competitive.
The difference between success and failure often comes down to how quickly you can execute. You need to understand your market and know how to scale your operations.
AI tools can help you get off the ground. If I had to rebuild my business from scratch today, I'd lean heavily into AI tools to make the process faster, smarter, and more efficient than ever before.
Here’s two approaches to building from zero:
Approach 1: Use LLMs to flesh out your ideas.
Every entrepreneur needs to know their niche. If you don’t have a unique angle, you’ll never stand out in the crowded market. So, you need to be specific. I'd approach it like a research sprint using AI tools to cut through the noise and find real opportunities.
AI tools allow you to organize and vet your ideas. You can start a conversation with ChatGPT or OpenAI’s advanced voice mode and flesh out all your different ideas through the discussion.
I would ask things like:
- What are the pros and cons of this idea?
- Do you see potential downsides to this?
- What would you change about the idea?
This lets you freeflow. Later, you’ll have the conversation saved in your ChatGPT dashboard, so you can look back at the conclusions. Next, tell it to summarize what you’ve discussed and give you a list of the top ten ideas for cool companies.
From there, you can use other AI tools to research and validate your ideas.
Approach 2: Scale your content with AI.
If I were starting a new business now, I would focus on content creation. There’s more opportunity than ever to influence LLMs and dominate AI overviews with specific, bottom-of-the-funnel keywords.
AI can help you create the content you need to get in front of your customer — wherever they’re at.
