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Behind-the-scenes |
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Heritage & Performance |
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Last day of Watches & Wonders 2026. Missed out on visiting the Panerai Booth in Geneva? Here is your inside look – Maison's journey, connecting the past with the future.
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Forged in History |
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At the heart of the booth stands the Vasca Panerai – a diving tank installation that brought the brand’s origins to life. A direct reference to the underwater trainings that shaped Panerai's high-strength tool watches.
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Since the mid-1930s, Panerai supplied secret timepieces and instruments for the special forces of the Italian Royal Navy – purpose-built, operationally tested, shrouded in military secrecy.
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For Panerai, enhancements to luminosity, amplification of water resistance, extension of power reserves, and fortification of robust construction are not simply innovations; they are fundamental expressions of the Maison’s enduring integrity and origins.
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Up Next: Milan Design Week |
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21 – 26 April 2026 | Panerai Pop-Up Milan Rho Fiera |
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Watches & Wonders closes, and Panerai moves straight to Milan. Returning to the 64th edition of Salone del Mobile as Official Timekeeper, bringing Maison’s latest launches to the pop-up at the center of the international design scene.
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