Your snack drawer has a new workhorse.
Protein is top of mind—but getting it on the go doesn’t have to mean hoarding chalky bars you merely tolerate. DEFI is here.
Founded by fitness-and-food enthusiast Tatyana Jones, DEFI is a woman-run brand delivering a new kind of protein snack. Growing up in Ukraine, where buckwheat is a staple, Tatyana was surprised upon moving to the U.S. by how little known it was. Determined to bring something better to the table, she partnered with a scientist and an expert French pastry chef to create a snack that celebrates this familiar ingredient—while delivering real nutrition. C’est bon!
Each bag of DEFI packs over 25 grams of protein from a blend of whey crisps and casein protein powder, all layered with real milk or dark chocolate—and sprouted buckwheat for crunch and fiber. The result is a treat that’s gluten-free, grain-free, free of artificial sweeteners—and still genuinely indulgent.
Use the PUG-exclusive discount code below on your first order. The chalky bars will miss you, but you won’t miss them.
