In this edition: It’s not just technology, but also human imagination that determines the future of work.
As AI enters the workforce, it can increase productivity, drive entrepreneurial innovation, and create entirely new job categories. But despite the great possibilities, it is ultimately humans who will determine how AI gets used.
"If we can escape the narratives that limit our imagination, how may we more clearly think through the effect of AI on employment?" said Mick Costigan, VP of Salesforce Futures.
By embracing change and bringing creativity to the forefront, humans can design a collaborative future with AI to achieve greater heights — making work more meaningful, efficient, and impactful.
Also in this edition:
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How Agentforce is helping Kyle, TX make life easier for residents, one pothole at a time.
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Why synthetic data bridges the gap between generic AI and real-world business performance.
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Key learnings from Salesforce’s own successful integration of AI agents.
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In the Agentic Era, Human Imagination Must Shape the Jobs of Tomorrow | |
There are many unknowns about what AI may mean for the future of work. But what Salesforce Futures does know from extensive experience, is that thinking productively about the future is fundamentally an act of human imagination.
“With clearer thinking and more engagement, we can move beyond both pessimistic proclamations and techno-optimistic boosterism, rebalance the conversation, and recover our agency,” said Mick Costigan, VP of Salesforce Futures. “This is the best way to a future of AI and humans working together.” | |
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How a Texas Boomtown Used AI to Reinvent City Government |
Last March, Jesse Elizondo was driving to his job in Kyle, Texas, when he spotted a pothole. He pulled over and opened the city’s new 311 mobile app to report the hazard. By the time he drove to work the next morning, the city had patched the hole.
In the past, that kind of rapid response would have been unimaginable.
Now nearly all of Kyle's public-facing services have been connected by an AI-driven 311 system powered by Agentforce. |
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The Indispensable Role of Synthetic Data in Enterprise AI |
Generic AI models, trained on public data, lack the sharp, contextual intelligence crucial for complex enterprise environments.
The solution is synthetic data: artificially generated information mirroring real enterprise data's structure and nuance without exposure. |
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When AI Agents Join the Customer Support Team: Lessons From a Successful In-House Test Case |
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Starting in the fall of 2024, select Salesforce customers logging on to help.salesforce.com to ask a question or troubleshoot a problem had the option of working with a digital help agent built on Agentforce, the company's digital labor platform. Since then, Agentforce has handled more than 1 million conversations on the site. |
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Businesses Improve Customer Experiences, Achieve Cost Efficiencies, and Deliver Measurable ROI with Agentforce | |
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Salesforce Launches Agentforce for Public Sector to Take on Time-Consuming Government Work, from Compliance to Constituent Support |
Government agencies face increasing pressure to improve responsiveness, efficiency, and productivity amid staffing shortages and rising public expectations.
That’s why Salesforce launched Agentforce for Public Sector to augment government workers with digital labor — a digital workforce of intelligent AI agents — that can autonomously handle complex and time-consuming tasks while staying within defined guardrails. |
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Salesforce’s Agentforce for Manufacturing Optimizes Production, Boosts Sales, and Cuts Downtime |
Salesforce launched Agentforce for Manufacturing, helping manufacturers instantly deploy AI agents that assist employees and customers with everything from routine inquiries to complex operations.
“It used to take 16 to 24 hours for us to process a manual order,” said Terri Eshleman, VP of Customer Experience and Direct Sales, JPW Industries. “Now with Agentforce, we've reduced that time to less than an hour." |
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