Merry Christmas Andrew! I  just wanted to take a minute amongst the Christmas Eve chaos to send a huge thank you from me, my family, our team, and our new family member, Bowie!

I'm so honoured by all the support you've shown Alf the Label this year. Every order, every message, every share - it means the world to me, and I'm so grateful to have you as part of our community.

I hope you get to enjoy a little rest and relaxation over the next few days. And if you unwrap an Alf under the tree, I'd love to see!

P.S. If you're in the mood for a little post-Christmas treat, check back on our website tomorrow evening (Christmas Day) where we'll be starting our post-Christmas sale with a heap of beautiful, limited edition styles dropping to 40% off.

Wishing you and your loved ones the happiest and safest of holidays. 

With love,
 Sophie xo 

Sent from my iPhone