Hello Spicy Empire!
We have a special announcement to make. I'm excited to be introducing Redbloom 4.0! Our newest formulation with USDA organic avocado oil. We've heard your feedback and have worked very hard to serve our community!
Redbloom 4.0 Release Notes
- USDA Organic
- Less star-anise flavor
- Hot_Dopamine flavor is now 50% hotter
If you ordered from our website recently, you may have noticed that it tastes a bit different. I personally think it tastes a lot better and spicier. If you've been with us earlier this year, you may remember that I talked about it in a previous newsletter. The global tariff wars that started in March really put a strain on the global avocado oil supply chain. In response, avocado oil suppliers have been adding seed oils into avocado oil blends, to keep pricing down and make the math math. The consequence is that this compromises the fatty-acid composition, breaking the microencapsulation that makes our science work. For months, I traveled the world, testing avocado oil from Central and South America to Africa, and I couldn't find a single Avocado oil that was pure. I thought to myself - was this it? After so many years of hard work, sleepless nights, and not paying myself, to create the blameless product for people that really needed it, at the expense of myself, is this how Redbloom ends? That's when one of my mentors told me - your customers don't rely on you to be passionate, they rely on you to deliver value, at scale, constistently. That's when I told myself - if I can't figure this out and defend this community, then I'm not qualified to run a company like Redbloom. I don't deserve the community, the support, and the trust that everyone has bestowed upon me. So we did a Hail Mary and vertically integrated our entire supply chain - sourcing organic avocados from Africa and cold-pressing it ourselves in-house. We've made 100+ batches in our R&D lab and with rigorous testing to make sure we got it right. And finally, we did it. Redbloom is officially the healthiest chili crisp in the world - the sole USDA Organic, No Seed Oil chili oil, and the sole HSA/FSA approved food. The science works, the ingredients are the highest quality in the world, and we're keeping pricing exactly the same. The new labeling will take some time to switch over.
I know many of you love our current flavor, and I really wanted to take the time to share the journey and process of how we got here. Thank you again for being part of the Spicy Empire, and I will continue to work my hardest to serve this community in the upcoming year!
-Steph
PS. You may also notice that Redbloom solidifies in the fridge if it’s too cold, like when it’s on the top shelf right under the freezer. This is because organic avocado oil has a very high healthy-fat content, and solidifies under freezing temperatures. So if this is happening, trust me, it’s not rancid - take it out of the fridge for 5 minutes or put it on the fridge door. It’ll be as fresh as ever.
Don’t forget to use your HSA/FSA! Start using your HSA/FSA card in 4 easy steps:
1. Add $ 49 of products to your cart
2. Select Sika at Checkout
3. Confirm eligibility
4. Enter your HSA/FSA card
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