Hi Andy,

Are you getting the most out of your product detail pages?

A recent Bazaarvoice study showed that optimizing PDPs for search can reduce customer acquisition costs by up to 87%.

On October 2, 2025, join Bazaarvoice’s Jo Callahan and Target’s Matt Hiltner for a deep dive into how to make your PDPs a powerful driver of engagement and sales. This session will provide actionable strategies for leveraging the content that matters most to modern shoppers.

You’ll learn:

• How inspirational content, from UGC to video, influences purchase decisions.
• The intersection of content and retail media, and how to improve your search rankings.
• Target’s latest scorecard insights on the new weighting of imagery, UGC, and ratings & reviews.

Don't miss the opportunity to get your burning questions answered by the industry experts in the chat throughout the session.