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The Strategist

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July 23, 2026

 

The Strategist Guide to Using the Strategist Better

The Strategist Guide to Using the Strategist Better

Animation: The Strategist

This fall, the Strategist will have been around for ten years. That’s a decade of product reviews and recommendations, or the equivalent of roughly a trillion articles and a gazillion products — many of which we still love, use regularly, and would buy again. Just last week, Kelly Rowland told us that she can’t live without YogaToes, something I first wrote about in 2016! 

The thing about our site, though — and so many websites, really — is that it’s been very hard to search for the exact things you’re looking for at the exact moment you want them. And as Google Search becomes a shell of itself, making all that searching even harder, we set out to help you find the Strategist-endorsed products you need. 

We’ve got a brand-new (really good!) search experience, one easily scannable article that indexes all of our top product recommendations, a new feature that lets you save products to make a wish list of sorts, and an even better new feature in which we’ll notify you when any of those saved products go on sale. 

We hope that these new changes help you find exactly what you’re looking for — or something life-changing you didn’t even know you needed. We just want to make shopping on the internet easier and more pleasant for you.

READ THE FULL STORY
Lauren Levy

Lauren Levy

Lead Editor, the Strategist

 

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