Hey folks. It’s Tuesday near the end of the year, I’m sitting outside even though it’s about 40º. Birds are chirping like they don't know what day it is. Last night we had friends over, sat around the fire making s’mores, listened to the kids laugh and be goof-balls, and laughed together about how little we could actually prepare for whatever the next phase of parenthood turns out to be. These simple things are so good.
It’s coming up on 12 months since the official launch of Wimp. I’ve learned a lot this year about myself and about running a physical-goods business. I also have a small, persistent gremlin on my shoulder who is deeply concerned we didn’t sell enough coffee. He’s upset about how we basically slept through Black Friday. He’s convinced someone else is out there getting ready to go faster, smarter, more cunning, and will make millions of dollars, which will achieve them permanent happiness (Possibly more theory than peer reviewed research).
But here I am, on this porch, drinking genuinely good coffee that exists because of an idea, a lot of small steps, and a shit-ton™ of hard work building a brand and the intricacies of an ecommerce backend with my collaborator and dear friend Liam. We have a
real business. It’s not paying us yet, and someday we sure hope it does, by-god! But it’s also not costing us money right now, and that matters.
I get to work from my back porch. I get to connect with friends without feeling like I'm running out of time. I get to be interrupted by my wife while I’m writing this, and let it roll off. I took real risks leaving the agency world to try to build a calmer life with the limited time I have left on this space-ball, and they are paying off, even if not financially yet. I can keep taking chill steps forward, listening to the part of me that already has enough. I don’t get it right very often, but I think I like this path. Thank you for being here beside Liam and I while we experiment here. It really means a lot.
Happy Holidays friends. Enjoy the links. If this connects for you, please do consider sharing it with others. It helps Wimp grow organically, free-range, grass-fed.
