This week I posted
a video on Wimp’s Instagram where I basically admit (again) that I’m still learning how to be a limited, non-robot human. I was in NYC tagging along with my sugar-mama wife (she’s a legend), and somewhere between subway transfers and ego inflation, I touched the wrong handle and got sick. Boo!
That one microscopic decision led to two weeks of low energy, low output, and the high-def realization that I’ve been tying my worth to how much I get done. Then I found myself spiraling over a spreadsheet (like actual identity crisis) over google sheets. Because apparently if I can’t master inventory management, I’m unfit to run a business or be allowed carry scissors.
But here’s the thing: living the decaf life isn’t about “getting it right.” It’s about catching ourselves (and each other gently) when we fall into shame spirals and reminding ourselves that the screw-ups, the weird choices, the overcooked moments... they’re what make us relatable to everyone else. They make us human. This is where our good stories come from.
We don’t have to perfect calm to live decaf. Sometimes we’re gonna suck at it, and then accept even that, limitations and all.
But let's be real, spreadsheets can go absolutely go #$@! themselves. Also, the cool art from above is from
this dope instagram account collecting neons.
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Wimp is tiny. We're two guys. We rely on you sharing this newsletter with your friends and family. Thx homies.
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My buddy Liam and I run this on the side while we spend most of our time freelance designing! Forwarding this newsletter to just one person, makes a huge difference in helping Wimp decaf get to more thirsty mouths, and frantic brains, so we can all calm down! ha.
Thank you. Seriously.
Folks can sign up at
wimpdecaf.com/pages/newsletter
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A Seesaw / We all need more play
A seesaw for grownups—Martin Binder’s
Balance Bench in Germany is a public artwork that only works when people cooperate. It tilts unless two people sit in balance, inviting playful interaction while quietly asking: how do we share space now, post-pandemic?
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A Music / Face melting beautiful chorale music:
Christopher Tin’s “Waloyo Yamoni (We Overcome the Wind)” is a soaring choral finale sung in Lango—a rainmaking prayer turned symphonic triumph. Performed in London with full orchestra and global choirs, it’s a reminder of music’s power to summon hope, storm, and stillness all at once. I felt like being a human got better after listening.
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An Art Thing / Glass blowing wonders:
Does glass blowing seem dangerous and amazing to you too?! Step into Sylcom’s world of Venetian glass chandeliers—where molten sand becomes luminous art. This quiet, mesmerizing video reveals the centuries-old craft behind each piece, offering a glimpse of beauty shaped by fire, breath, and time.
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A Playlist / A weekly dinner playlist of great music:
I'm always looking for new music, and this is a solid way to find new stuff that pushes what Spotify would likely recommend to you. Branch out! Try something new! Subscribe for a twice-weekly dose of vibe: dinner-ready albums with retro flair—think Nancy Sinatra, Palm Springs, and Parisian charm. Paid members get the full playlist archive, plus exclusive mixes like After Dinner Music and New York Grooves.
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If you find something worth sharing, or if you're doing something that you'd like to share, please hit reply! Let me know what should go in the next newsletter. Seriously. PLEASE ;)
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When you buy 3 or more bags of coffee at Wimp! It's a great way to save on your next order. Just freeze what you're not using yet!
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Having a baby and suddenly everyone's policing what goes in your mouth? Wimp Decaf's got your back while your body's growing another human. This survival guide cuts through the BS of pregnancy caffeine rules, offers hour-by-hour alternatives to your former coffee life, and reminds you that the occasional slip-up won't end civilization. Because the grind is for coffee, not pregnant people.
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Freezing coffee beans is an underrated move that keeps your brews fresh and your wallet happy. But there’s a right way to do it. We break down the simple steps to lock in flavor, extend shelf life, and make your beans last way longer.
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Wimp's Special Projects coffees are small-batch, high-quality decafs that could go toe-to-toe with top-shelf regular coffees. They're experimental, delicious, and rare—each one chosen for its standout flavor, process, or story. Not your average cup. Read more about them!
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Most Popular - Medium Roast
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A trustworthy and balanced EA Sugarcane Decaf from Colombia. Expect a comforting cup with notes of stewed apple, maple syrup, and tangerine. Calm vibes included.
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A bold, dark roast Swiss Water Decaf from Atitlán, Guatemala. Expect depth, layered spice and brooding complexity*
* Reminder, this is not a dating profile. Brooding complexity is a flavor profile, not the promise of life-partner characteristic.
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An unreal delicious lightroast coffee using Wilton Benitez’s thermal shock process—two rounds of fermentation, sterilization, and rinsing—plus all natural sugarcane EA decaffeination for vibrant flavor.
"I've tried several decafs and they were never able to reach the flavor of specialty coffees... I was shocked by the lovely flavor profile of this coffee. It's the first decaf I've drank and enjoyed fully black."
Jacob
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Wimp Decaf Coffee Co.
104 S Main St Suite 800, Suite #1045
Greenville, SC, 29601
United States
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