What’s New with Woo

Hands holding a Square payment terminal while a card is inserted. Text reads: ‘Get up to £5k in free processing with Square’ on a purple background.

After incredible growth — including selling six months’ worth of inventory in only three days — Boost Oxygen faced challenges such as limited control and rising fulfillment costs.

To scale sustainably, Robert and his team brought everything in-house. See how integrating vertically with Woo helped breathe new life into this market-leading business.

Get the full story

New in our Marketplace

Boost global sales with more local payments

WooPayments now offers built-in support for Alipay, Multibanco, and WeChat Pay — so you can convert even more international customers with convenient, local payment methods.

Expand your audience and boost sales without adding new extensions.

Grow your business

Better payments, from start to Finnish

Say hei to Paytrail, Finland’s most popular (and most versatile) payment solution.

Give customers 20+ different ways to pay, from online banking and cards to mobile wallets and B2B invoicing — and seal more deals.

Get paid with Paytrail

Coming soon in WooCommerce 10.0

WooCommerce 10.0 arrives on July 7 with exciting new features in tow. For instance, the CSV product importer now supports rich content. Import products with formatted HTML — including descriptions, tables, and bold text — without errors. No more fixing formatting by hand. Woo-hoo!
Shareable checkout links are here too. Create custom links that pre-fill the cart and send customers straight to payment. Great for sharing bundles, seasonal promos, and product picks in emails, social posts, or QR codes.
We’ve also improved coupon management. Get clear feedback on invalid fields or values when configuring coupons and ensure your discounts always apply exactly as intended.

Bite-sized updates

Want to learn how to build a business strategy for sustainable success? Erika’s nine-step guide breaks down key questions, practical steps, and long-term strategies to help you stay focused on what matters most.
Join us for a free webinar with our friends at TikTok on Tuesday, July 8, at 4 pm UTC. We'll cover creative tips and best practices for making content that turns views into sales. RSVP today.

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