Dear Fellow Pup Parent, On Saturday we sent an email (see below) to our subscribers encouraging them to “$69 with a friend." To us, it was a simple way to simultaneously give and receive: if they refer a pal to BARK, they both get $69 of BarkShop credit. We have since learned the email, particularly the $69, offended some, and for that, we apologize. |
In order to remedy this, we are rounding up from $69 to a completely inoffensive $70 of BarkShop credit, and making this available to prospective customers like you. Of course, if you prefer $69, we will not stop you — or judge you! No matter the amount, you deserve to spoil your dog with our shop’s best-selling toys, gifts, home essentials, and more. To clarify, $69 was a random number that our strategy team landed on. However, after seeing the distress the email caused, I Googled “69” and immediately realized this number has other meanings. As an aside, if you search “69” online, I suggest you do so in an “incognito window.” Unfortunately, I used my work laptop and now have to take HR seminars (that I designed) because I inadvertently violated BARK’s HR policy (that I created). Not to mention I am now getting served all SORTS of ads and BARK has an open office plan. Once again, our apologies for any misunderstanding. Our aim is to satisfy our customers and celebrate whatever they may (or may not) be into. Kind regards, Sharon Milberg-Jones Head of HR, BARK |