Email Inspiration from Allure Bridal

We adore how Allure Bridalsโ€™ welcome email exudes elegance and romance, enhanced by a beautiful cinemagraph that adds a touch of magic. The stunning imagery and gentle color palette create a dreamy atmosphere, inviting brides-to-be to explore collections tailored to their style. The clear CTA and social media links ensure easy engagement and inspiration.

Disclaimer: Allure Bridal own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to welcome email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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