Email Inspiration from Casper

Casper frames spring cleaning as a bedroom refresh rather than a chore, with stacked pillows and folded linens photographed in soft, natural light. The “Snoozeletter” branded header gives the email an editorial identity that sets it apart from standard product pushes. Below the hero, a washing-machine icon introduces practical tips — wash your pillows, rotate your mattress — turning the email into a useful resource that earns the “Shop now” CTA above.

Brand Insights

From:

Casper on March 17, 2026

Subject: A better way to spring clean

Preview: Fresh upgrades. Big savings.

To: Andy King <[email protected]>

Features:

Disclaimer: Casper own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to home email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.