Disclaimer: Eagle Creek own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to luggage email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.
Email Inspiration from Eagle Creek
Naming the product in the subject line is a confidence move—”Migrate” earns its own real estate because the email then justifies the name with materials, lifecycle, and design intent. Sustainability messaging often defaults to vague claims; here the proof points sit at the same scale as the hero shot. Strong example of how to launch a product whose virtue is its construction.
