Email Inspiration from Tupelo Goods

A single hero photograph—a Belgian linen chair, dappled poolside shadows—does the entire pitch before the body even loads. The understated TUPELO wordmark sits centered above so the image, not the brand, gets the room. Naming a real customer’s home in the subject line (‘Inside Kristyn Harvey’s backyard setup’) turns a product feature into a peek-inside-someone’s-life story.

Brand Insights

From:

Tupelo Goods on May 11, 2026

Subject: Inside Kristyn Harvey’s backyard setup 🤍

Preview: Featuring our Loop Chairs + Loop Table in Highcloud White.

To: Andy King <[email protected]>

Features:

Disclaimer: Tupelo Goods own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to home email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.