Email Inspiration from Candy Kittens

Bubblegum-bright palette and hand-drawn type signal the brand’s playful identity instantly, no above-the-fold logo needed. Product shots get layered with quirky illustrations that pull double duty as decor and brand voice. Worth stealing: treating typography as illustration rather than utility.

Disclaimer: Candy Kittens own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to food and foo email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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