Email Inspiration from UFC

This email’s strength is its bold, modular grid layout. Using distinct image blocks for each piece of content creates clear, tappable calls to action. The high-contrast photography and dark theme feel energetic and perfectly on-brand for the event.

Disclaimer: UFC own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to sports teams email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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