Disclaimer: Roots Canada own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to apparel email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.
Email Inspiration from Roots Canada
The large, overlaid text on the hero images creates immediate urgency and visual impact. This design choice effectively frames the simple offer and leads the eye down to the clean, two-column product grid for easy browsing.
