Email Inspiration from PetPlate

PetPlate’s Halloween theme is executed perfectly, especially in the call to action. The copy “Fetch the Deal Before It Vanishes” is clever, on-brand, and reinforces the urgency of the last-call offer. The bright orange color block makes the promotion feel energetic and timely.

Disclaimer: PetPlate own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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