Email Inspiration from Roots Canada

Andy here, strong full-width photography and a clear hero announcing 20% off, with brand green unifying links and dividers. Images scale responsively and include alt text while legal/footer copy is live for scanning. There’s no prominent early CTA; adding a bold button and making the promo code live text would improve clicks and accessibility.

Disclaimer: Roots Canada own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to apparel email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

Want to get the best from Email Love every two weeks?

*the Email Love newsletter sends every two weeks. Scout’s honour.

Similar Email Inspiration

View All ➝
Thumbnail

Figma to ESP with 1 click

Ad

Loved by designers & marketers

No Thumbnail Set

Bonobos

July 27, 2026
Apparel
Pick a Pair of Pique Shirts
Salesforce Marketing CloudAttentive
No Thumbnail Set

H&M

July 27, 2026
Apparel
Off-duty dressing
GIF
No Thumbnail Set

rag & bone

July 27, 2026
Apparel
rb Sport Insider Access Ends Tonight
KlaviyoMJMLGIF
No Thumbnail Set

Lafayette 148 New York

July 27, 2026
Apparel
Discover The Pant Edit
KlaviyoMJMLGIF
No Thumbnail Set

ba&sh

July 27, 2026
Apparel
Never ending summer
GIF
No Thumbnail Set

Off-White

July 27, 2026
Apparel
Hello, Final 24 Hours
GIF