Email Inspiration from Joss & Main

The email effectively uses large, aspirational photography to highlight the VIP Sale and various product categories. A clear, modular layout presents many items without feeling cluttered. The subject line builds anticipation well. However, embedding the primary “GET EARLY ACCESS” call to action within an image limits accessibility and tracking.

Disclaimer: Joss & Main own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to home email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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