Email Inspiration from Athletic Brewing

This delivery confirmation email from Athletic Brewing is a standout example of blending utility with opportunity. The headline “Check the Mail!” adds excitement to a routine update, while the referral callout cleverly encourages engagement. The imagery keeps it warm and relatable, and the clear CTA buttons make next steps easy. Nice work!

From:

Athletic Brewing on September 6, 2024

Subject: Your order has arrived!

To: Andy King <[email protected]>

Features:

Disclaimer: Athletic Brewing own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to transactional email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.