Email Inspiration from Dropbox

Dropbox keeps things clean and direct with this email, focusing entirely on their product benefits. The bold contrast between black and blue draws the eye immediately to the call-to-action. The minimalism of the design helps convey a clear message. Straightforward, functional, and visually on-brand. Nicely done!

Disclaimer: Dropbox own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to saas email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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