Email Inspiration from Eight Sleep

This email from Eight Sleep is a perfect example of clean design and persuasive content working hand in hand. We appreciate the use of bold, simple text and compelling testimonials to build trust. The clear call-to-action buttons and minimalistic layout keep the focus on the product’s benefits, making it hard to resist!

Disclaimer: Eight Sleep own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to labor day email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

Twice a month I recap the best Email Love content:

*the Email Love newsletter sends every two weeks. Scout’s honour.

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