Email Inspiration from ActionRocket

ActionRocket’s interactive quiz is a standout execution of in-email engagement. Using radio buttons and clever CSS, they created a fun poll that supports the main ‘voting’ CTA. This is a brilliant way to increase reader dwell time and create a memorable, interactive experience.

Disclaimer: ActionRocket own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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