Email Inspiration from bark

The opening move here is a tic-tac-toe board built entirely out of braided chews, and it earns the whole email. We’re into the lime and orange color story, the way that grid reads as a puzzle before it reads as a product shot, and the chunky lime block that sits like a button between the two halves. The condensed headline stacked against the dog photo keeps the energy up all the way down.

Disclaimer: bark own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to pets email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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