Email Inspiration from BÉIS

The animated hero GIF is a great touch, immediately demonstrating the value of the “free personalization” offer. It’s a smart way to show the product in action. Below, a clean product grid provides clear and scannable options for shoppers to explore.

Disclaimer: BÉIS own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to luggage email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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