Email Inspiration from Big Green Egg

Instead of pushing product, this turns the audience into participants — a “Global Flavor Bracket” where readers vote on signature dishes through Instagram Stories. Phone mockups of the bracket make the interaction concrete and show exactly where to engage. Deep smoky greens and rich food photography keep brand identity and appetite appeal working together. The lesson: a participation mechanic earns attention a sale rarely does.

Brand Insights

From:

Big Green Egg on June 10, 2026

Subject: The World Cup Flavor Bracket is Here 🏆

Preview: 13 countries, 13 dishes on the Big Green Egg. Vote to crown the World Flavor Champion.

To: Andy King <[email protected]>

Features:

Disclaimer: Big Green Egg own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to home email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.