Email Inspiration from Buck Mason

This email has a strong editorial feel, using a series of high-quality images to create a digital lookbook experience. The muted color palette and tactile photography effectively convey the luxury of the cashmere, letting the product visuals do all the talking.

Disclaimer: Buck Mason own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to apparel email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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