Email Inspiration from Dwell

Headline editorial photography sets the tone before any copy lands — terraced rooflines, garden glass, and a small ‘Before & After’ kicker hint at a longer narrative inside. The serif treatment for the article title borrows directly from print magazine conventions, including the price-point detail in the headline itself. Inbox newsletters this restrained earn the open.

Disclaimer: Dwell own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to home email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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