Email Inspiration from Ferm Living

The part we keep coming back to is the nine-up product mosaic. Vases, glassware, and single stems get one tile each on a warm cream ground, so the grid reads like a shelf rather than a product list. The single dark CTA bar cutting across the middle gives the layout its one strong horizontal, and the stacked outline buttons at the end sort the gift categories without adding any visual noise.

Disclaimer: Ferm Living own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to home email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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