Email Inspiration from Flo Living

Highlighting the promo code with a soft pink background is a simple yet brilliant touch. It visually separates the code from the surrounding text, making it easy to spot and copy. This small detail greatly improves the user experience for redeeming the offer.

Disclaimer: Flo Living own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to health and digital product email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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