Email Inspiration from Higher Standards

The monochromatic color palette and high-contrast product photography create a powerful, industrial aesthetic. This stark visual style perfectly complements the “Heavy Duty” and “Built to Last” messaging, making the back-in-stock announcement feel premium and direct.

Disclaimer: Higher Standards own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to cannabis email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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