Email Inspiration from Intrepid Travel

Wide-format landscape photography immediately transports the reader before any copy lands. Section headings stay short, letting the imagery do the work of selling adventure. A textbook example of travel email design: imagery first, language second.

Disclaimer: Intrepid Travel own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to travel email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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