Disclaimer: Italic own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.
Email Inspiration from Italic
A flat-lay of robe, magazine, passport and gift card sets a calm, considered tone — not a panicky last-minute pitch. The serif Gift Cards wordmark rolls in below to introduce the offer without urgency typography. A strong example of how editorial styling can rescue a Mother’s Day cliché send.
