Email Inspiration from Johnny Cupcakes

Johnny Cupcakes serves up a delightful first impression with this vibrant, bakery-themed welcome email. We love how the playful imagery, bold typography, and pastel accents immediately immerse the reader in the brand’s quirky world. The stacked visuals and dual CTAs create a scroll experience that feels lively yet clear, making it easy to explore and engage.

Brand Insights

From:

Johnny Cupcakes on April 18, 2025

Subject: Welcome to the Johnny Cupcakes Family

To: Andy King <[email protected]>

Features:

Disclaimer: Johnny Cupcakes own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to apparel and welcome email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.