Disclaimer: Rebecca at Soft Services own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to beauty email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.
Email Inspiration from Rebecca at Soft Services
Soft Services opts for a conversational, text-first format that feels like a personal letter. This simple execution, paired with a single animated GIF, creates an authentic and disarming experience that cuts through typical marketing clutter.
