Email Inspiration from Kipling

The playful hero GIF immediately sets a nostalgic tone for this collaboration announcement. The secondary animated element breaks up the product grid effectively, adding visual interest and reinforcing the campaign’s whimsical theme to keep the reader scrolling and engaged with the collection.

Disclaimer: Kipling own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

Want an email about emails every two weeks?

*the Email Love newsletter sends every two weeks. Scout’s honour.

Similar Email Inspiration