Email Inspiration from Lume Cube

Rather than leading with specs, this email opens with the creator’s story — a smart choice that builds context before introducing the product. Lume Cube uses clean section breaks and well-placed social proof to pace the reader through what could easily become a feature dump. A good template for any brand looking to blend community content with product marketing.

Disclaimer: Lume Cube own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to electronics email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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