Email Inspiration from Made In Washington

This long-form, image-based email effectively introduces a new feature by walking the user through the process. The “Just 3 Steps” visual guide is a standout, making the custom gift box experience feel simple and approachable before presenting the clear free shipping offer at the end.

Disclaimer: Made In Washington own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to beverage email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

Want an email about emails every two weeks?

*the Email Love newsletter sends twice a month. Unsubscribe instantly. Pinky promise.

Similar Email Inspiration

View All ➝
Thumbnail

Figma to ESP with 1 click

Loved by designers & marketers

No Thumbnail Set

Liquid I.V.

July 12, 2026
Beverage