Email Inspiration from Material

A full-bleed portrait of chef Brandon Jew, framed in pale serif typography (AAPI Flavor Builders) layered straight onto the photo, gives the email a magazine-cover treatment instead of product carousels. Body copy positions Material as the publisher, not the seller, during AAPI Heritage Month — a tone shift most cookware brands wouldn’t risk. The Q-and-A teaser at the bottom signals there’s a real interview behind the CTA, which keeps the cultural moment from feeling like wallpaper.

Disclaimer: Material own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to home email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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